100
Type
Date
18 May 2020
About the Project
The mobile app is a key link in the chain of interaction with the client. Its redesign stage was one of the most
Task
The rethinking of the project included plans to expand its geographic presence and was accompanied by substantial investments in marketing. The new name had to be: simple for the Russian-speaking and foreign audiences, sound and memorable, and easy to register.
Trademark
In the process, we went through more than a dozen options, carefully checking each suitable one for the availability of TM registration, availability of a free domain name, the adequacy of perception by foreigners.
Sample ticket design
Result
We have developed a name, logo and branded media that have already become recognizable and have a positive impact on the brand image, helping it grow further.
Quote
All parts of the new play as a single orchestra and support each other. Online and offline.
Victor R.
CEO
Glavguide
Cases
Journal
Glavguide Rebranding
Glavguide Rebranding
Branding
Victor R., Alexander L.
Glavguide Web-design
Glavguide Web-design
Web-design
Victor R., Alexander L., Catherine L.
Glavguide Strategy
Glavguide Strategy
Strategy
Victor R., Mikhail B., Nikolai Z.
Glavguide Development
Glavguide Development
Development
Victor R., Mikhail B., Evgeniy D., Denis S.
Process
A—Class Dom Design
A—Class Dom Design
Web-design
Victor R., Alexander L., Catherine L.
Spot Site design
Spot Site design
Web-design
Victor R., Alexander L.
Logo Spot
Logo Spot
Web-design
Victor R., Alexander L.
Glavguide Web-design
Glavguide Web-design
Web-design
Victor R., Alexander L., Catherine L.
GS — Project Wiki
GS — Project Wiki
Branding
Victor R., Alexander L., Evgeniy D.
